Over the years I have heard so many people say to me that they do not have the time to write a book and that they cannot afford the cost of publishing it. My response is always, “Quite simply, you cannot afford not to write your book”. It is at tough times like these when people begin to scrutinise their …
Why too many creative ideas could actually lose you business
When it comes to entrepreneurship, it can be tempting to move swiftly from one idea to the other. But entrepreneurs need to put the brakes on their creativity and enjoy the success of projects one at a time before moving on to their next challenge. A simple recognition of one’s success, and even a celebration, can have a greater impact and ROI …
Authors need to understand royalty calculations
Over the past few weeks, I have been asked to take a look at three contracts my clients have been sent by other publishers. Normally I would not do this, and I do not and cannot offer any legal advice, but I was curious about what was happening in my industry and what other companies were doing. So I had …
A book is NOT just a brochure or a business card!
This morning I received an email that has me incensed. I’m absolutely furious. I know I tell my clients not to write when they are angry, but I just have to make an exception this time. I hate it when people compare a book to a brochure or a business card. Those items are not designed to inspire, teach or …